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Web Design Newsletter Archives
09/25/2009 - Awards, Longer Battery Life, SEO and more
Scribbles! is our free online newsletter for business owners who want to learn more about marketing their products and services on the Web.
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| Vol. 2 No. 5 - September 25, 2009 |
File Names
True or False: Did you know that the file names of pages on your web site can be used to help your search engine rankings? True! And it makes sense doesn't it. On a very general level a search engine “spider” is indexing content. If certain terms are repeated several times on your web page, then the spider will recognize that the page is about that subject.
So if your page is all about selling digital cameras that are waterproof and disposable, don't name the page file “cameras.html”. A better idea is to make the page URL something like: “underwater_disposable_
digital_cameras.html”.
Gotcha:
If you or your web designer are going to change URLs and filenames be sure to communicate the changes to every member of the team. I recently had an embarrassing and potentially costly situation where I didn't tell the person in charge of Pay Per Click campaigns that we had changed some URLs on a web site. The result? Clicks (and potential sales) were lost.
$50 for Fall Promo
Tell a friend about Animai.com. If they hire us to create a website we'll send you 5% of the cost of the site, up to $50. Now, that's a feather in anyone's cap! Promo ends 12/20/2009.
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Award Winning Design Firm
Collective Construction & Design Wins Awards
Congratulations are in order for Collective Construction & Design. The firm recently received several prestigious Aurora Awards, including a Grand Aurora, at an industry gala/spectacular in Orlando, Florida. The awards extravaganza coincided with the 2009 Southeast Building Conference (SEBC) and honors the best in new-home construction and design.
The nationally recognized Aurora Awards honor builders, planners, architects, developers, designers, interior merchandisers and other housing-related professionals within a 12-state region stretching from Texas to Virginia.
Longer Laptop Battery Life
 
Extend your laptop's battery life with these simple tips.
Notebook computers are convenient devices that pack most of the muscle of a desktop PC into a small portable package. You can work, play or access the Internet from practically anywhere. The main limitation of these marvelous machines is their battery life.
Here are a few tips to extend your laptop's battery life and to help conserve the amount of useful charge:
- On the go, using Wi-Fi? Decrease the screen brightness and turn off unnecessary devices such as modems and ethernet connectors.
- Keep it cool. High temperatures kill battery life, so operate your laptop in environments where the temperature is less than 80F. Keep the cooling vents and fan exhausts clear and uncovered.
- Remove the battery if the laptop is always plugged in (i.e. used as a desktop replacement.)
- If you have two batteries, store the second one in a cool area, not in a hot car. At home you can store it in the fridge, but not in the freezer.
- If you buy a replacement battery, get it from a retailer who sells a lot of batteries. That way you'll avoid getting a battery with stale cells.
- Fully discharge the battery every 30 charges. If you are a road warrior then this will probably be a once a month thing.
Current laptop computers have faster CPUs, larger hard disks, and bigger, brighter screens than models produced just a few years ago. Although battery technology has improved it has not kept pace with the burgeoning power demands of the new machines. By taking the steps mentioned in this article you can extend the useful life and operating charge of your laptop's battery.
Windows Tips
Removing Windows Search 4
If you have been keeping up with your Windows Updates you may have noticed a new addition at the bottom of the screen on most Windows desktops. It looks like this:
If you'd like to get rid of it click Start->Control Panel->Add or Remove Programs. Locate the entry for Windows Search 4 and click the Change/Remove button. No worries, classic Windows Search, complete with playful doggie Search Companion, will still be there.
Other News
Baby Doctors
Do you or someone you know have a baby, or one on the way? We did a site for Children's Medical Center that's chock full of tips for taking care of newborns. Take a peek at Dr. Lisa Gwynn's instructive video clips:
What To Do About Fever & Rashes
Chronic Ear Infections
Baby Skin Care and Rashes
What is S.I.D.S?
Videos: Head Formation and Sleep Position
We enjoyed working on Children's Medical Center's web site, and found their content to be comprehensive and instructive. These are the qualities that keep them near the top of search engine rankings in their area.
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Copyright (C) 2009 Animai.com All rights reserved.
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