First Impressions Theme Theatres
Custom Web Design
The folks at First Impressions Theme Theatres needed to improve their web presence in order to reflect their stature as one of the premiere personal cinema and million dollar home theater designers and builders in the world. The company has been featured on several installments of HGTV’s Million Dollar Rooms, High Tech Homes TV, and many design publications and trade journals. They wanted a web site that was designed to present their products and services with the same bold presence as their theaters.
I decided to use Flash technology to create a movie that incorporated images, transitions, music, and text. The movie is embedded in the “screen” of one of FITT’s personal cinemas. Streaming technology allows the presentation to begin playing before the file is fully downloaded. The ornate design we created for the site is based on several of the company’s creations.
First Impressions also designs and produces the Cinelounger, custom seating for home theaters. The line comes in many colors and styles, and company founder Jeff Smith wanted to be able to give customers and prospects an idea of what the different colors would look like on a given piece of furniture. Given that they are fanatics about quality and customer service, Cineloungers sends color and fabric swatches to customers as well!
The company’s marketing department catalogs TV shows and print articles, and wanted the video featured on the site. I am a fan of great design, and decided to create a YouTube channel for the company. I could then easily embed the video from YouTube on the Cineloungers web site.
The people at First Impressions are a great bunch, and I’m a super fan of the rooms they build. If you’re looking for a home theater that will rock your world, give then a shout!